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Alert Enterprise Steps Up to Secure U.S. Federal Government Sector with System for Award Management (SAM) Registration

February 9, 2024

In a move that marks a significant leap forward for cyber-physical security and unified access management in the U.S. federal sector, Alert Enterprise has been officially awarded System for Award Management (SAM) registration, through US Federal Contractor Registration (USFCR).

Why this matters

In today’s interconnected world, the distinction between physical and digital security is fading. Following the US Cybersecurity & Infrastructure Security Agency (CISA) guidelines for security convergence, integrating these aspects is essential for comprehensive security strategies, especially to safeguard critical national assets. Alert Enterprise, with our SAM registration, is ideally positioned to offer our innovative converged cyber-physical security solutions more effectively in the federal domain.

Our CFO, Kaval Kaur, puts it succinctly: “Achieving SAM registration opens significant doors for us within the federal sector, allowing us to contribute more directly to national security. This isn’t just about expanding our business; it’s about reinforcing the resilience of our nation’s critical infrastructure with our advanced unified cyber-physical security and access solutions.”

What SAM registration offers

The SAM registration through USFCR offers a multitude of support features including guaranteed compliance, the USFCR ‘Verified Vendor seal’ recognized by contracting officers and prime contractors, and a ‘Government DSBS Profile’, a profile in the Dynamic Small Business Search (DSBS) where contracting officers search for contracting businesses.

Jasvir Gill, Founder and CEO of Alert Enterprise, states,“Our recently granted ‘active status’ in SAM is the first important step in allowing Alert Enterprise to secure federal contracts in 2024 and beyond.  With this key approval in place, we can begin to actively bid government projects effective immediately.”

As we move forward, our mission remains clear: to be at the forefront of securing the nation’s critical assets, ensuring they remain impervious to the threats of tomorrow. Our journey with the U.S. federal sector is just beginning, and we’re ready to rise to the challenge, armed with our expertise and now, our SAM registration.

Let’s transform.

Just think: soon, you could be up and running with the latest security automation. Ready?
A black and white headshot of David Cassady.

David Cassady

Chief Strategy Officer

David Cassady has been selling and leading teams in Silicon Valley for more than 30 years. During that time, he’s led a mix of established software players and startups. Cassady has also been involved with five IPOs — and at least as many acquisitions. 

As Chief Strategy Officer, David leverages his extensive experience helping software businesses drive growth through deep and impactful partnerships with the world’s most successful SaaS providers like ServiceNow, Microsoft and SAP. 

A black and white headshot of Mark

Mark Weatherford

Chief Security Officer
Senior Vice President, Regulated Industries

Mark Weatherford brings years of high-level cyber-physical expertise to Alert Enterprise, and as Chief Security Officer (CSO), he guides the strategy of data management and protection by advising cyber-physical security policies and procedures within the company. Weatherford also works in liaison with businesses and executive professionals in the cyber and physical security industries to further accelerate security convergence adoption.

Mark has held numerous high-level cyber-centric positions, including Vice President and Chief Security Officer at the North American Electric Reliability Corporation (NERC), the Department of Homeland Security’s first Deputy Under Secretary for Cybersecurity under the Obama administration, California’s first Chief Security Officer, and the first CISO for the state of Colorado.

A black and white headshot of Harsh Chauhan

Harsh Chauhan

Chief Technology Officer

As Chief Technology Officer (CTO) of Alert Enterprise, Harsh Chauhan is responsible for the company’s engineering technology innovation and solution delivery. A 20-year technology veteran and leader, Chauhan is focused on the growth of the company’s 3D Governance Risk Compliance (GRC) hyperscale cloud platform.

He also continues to develop integrated solutions with leading technology partners like SAP, SAP NS2, and ServiceNow. Before Alert Enterprise, Mr. Chauhan held multiple CTO positions, as well as Product Owner and Head of Development at SAP GRC 10.0, delivering targeted solutions to high-profile SAP clients.

Ruby Deal headshot

Ruby Deol

Chief Operations Officer

Ruby Deol oversees all business units at Alert Enterprise. With more than 20 years of experience in global sales and support services, Deol nurtures existing client relationships with a customer-first approach. As Alert Enterprise continues to grow in industry recognition and stature, Deol is charged with developing and implementing methods to meet organization goals and facilitate the company’s ongoing transformation.
A black and white headshot of Kaval

Kaval Kaur

CFO and Co-Founder

As Chief Financial Officer (CFO) and Co-Founder of Alert Enterprise, Kaval Kaur leads all finance and administrative back-office operations. Kaur is a member of the national professional organization American Institute of Certified Public Accountants (AICPA) and the California State CPA Society.

Prior to joining Alert Enterprise, she was the CFO and Co-Founder of Virsa Systems, a position she held until its acquisition by SAP.

Kaur is a philanthropist at heart, embracing the diversity of the San Francisco Bay area by assisting with and promoting special cultural events. She recently sponsored 2,000 public schools in rural India to advance computer literacy skills for children and is a foster mother to a 10 year old.

Jasvir Gill

Founder and CEO

Leading the charge of digital transformation and security convergence is Jasvir Gill, Founder and CEO of Alert Enterprise, Inc. An accomplished engineer by trade, Gill is driving the long-overdue digital transformation of the physical security industry.

Prior to launching Alert Enterprise, Gill was the founder and CEO of Virsa Systems, where he grew the company into a global leader of application security software. An early pioneer in establishing governance, risk and compliance as a software market segment, he drove exponential growth at Virsa, facilitating its acquisition by SAP in 2006.

In his free time, Jasvir helps drive social and economic empowerment in the community. He’s also a trustee at the American India Foundation.